I bet that most of you don’t make ANY MONEY for posting your vacation and food pics, right? That’s because you’re not famous! If you were a famous celebrity you could make more money using Instagram than most of us make in a year with just a handful of posts.
How do I know this? Because the second annual Instagram Rich List for celebrities, athletes, influencers and other professions, compiled by Instagram scheduling tool HopperHQ.com has just been released.
The list is based on how much each user can charge for a single Instagram post, which was determined by contacting each account requesting their price per sponsored post combined with publicly available data. The data considers factors such as average engagement, how often they post, and number of followers.
Last year Kylie Jenner was placed fourth in the list, two places below older sister Kim Kardashian, and was estimated to charge $400,000 per post on average. This year Kylie has came in first, Kim fourth, and Selena Gomez, who topped last year’s list, dropping down to second place.